Al Jazeera cable news network is starting up in the U.S. this week.
“It’s going to be fact-based and unbiased, with less opinion, less yelling and fewer celebrity sightings” than the likes of CNN, MSNBC and Fox News, said Al Jazeera America’s CEO Ehab Al Shihabi.
The fledgling network has hired nearly 1,000 employees, including CNN’s Soledad O’Brien and Ali Velshi, ABC’s Antonio Mora and NBC’s Michael Viqueira.
Perhaps most impressive is the recruitment of Kate O’Brian, a longtime ABC News executive, as president. “Our programming will be what Americans want to know and what we think they need to know,” O’Brien said. “We’re going to stay away from pundits, crazy celebrity news and the more traditional cable fare of sitting in on trials for days on end.”
Fewer ads, longer stories. It spent $500 million in January to buy Al Gore’s Current TV channel. Because it is subsidized by one of the world’s wealthiest countries, it can afford to air fewer commercials. A typical hour will feature six minutes of ads, compared with 15 to 17 minutes on other cable news outlets.
http://www.startribune.com/entertainment/tv/220130751.html
So, would you watch it?
“It’s going to be fact-based and unbiased, with less opinion, less yelling and fewer celebrity sightings” than the likes of CNN, MSNBC and Fox News, said Al Jazeera America’s CEO Ehab Al Shihabi.
The fledgling network has hired nearly 1,000 employees, including CNN’s Soledad O’Brien and Ali Velshi, ABC’s Antonio Mora and NBC’s Michael Viqueira.
Perhaps most impressive is the recruitment of Kate O’Brian, a longtime ABC News executive, as president. “Our programming will be what Americans want to know and what we think they need to know,” O’Brien said. “We’re going to stay away from pundits, crazy celebrity news and the more traditional cable fare of sitting in on trials for days on end.”
Fewer ads, longer stories. It spent $500 million in January to buy Al Gore’s Current TV channel. Because it is subsidized by one of the world’s wealthiest countries, it can afford to air fewer commercials. A typical hour will feature six minutes of ads, compared with 15 to 17 minutes on other cable news outlets.
http://www.startribune.com/entertainment/tv/220130751.html
So, would you watch it?