It doesn't have to be the Devil himself. The marketing, the message to impressionable minds, can be perpetrated by those who are in league with the very meaning and spirit of Satan.
What is that?
The adversary of righteousness. The opponent of morality, decency, goodness. The antithesis of all that is promoted in the name of God.
Those who exploit the adversarial symbols and legends. 666, and so on, are promoting that message, and thus that energy that is the influence of the lord of this world.
Just as Christians crosses, hymns, aloud prayers, churches, steeples, send a message across the world, so too does the adversaries symbols and icons.
For goodness sake, America witnessed the establishment of the first public temple to Satan in the late 60's. The Church of Satan. And they published a Bible.
CoS is atheist. Hedonistic and carnal in nature. They exploit the Satanic imagery for their benefit and to avow opposition to what they call 'white lighters' and the faith of the righteous.
Do we think sending subliminal messages in marketing, in movies, in music, doesn't happen? And have an influence on the minds of the consumer?
I think that's what this woman in the video is hoping to communicate. That even something that seems as innocuous as an energy drink, if you look at the can and the container boxes that hold the product in packs of 6 or 12 or even more probably, send a message.
Ephesians 2:2- Satan, ruler of the kingdom of the air, the intellect. Satan is a spirit.