Isn't the point that there are bureaucrats who will decide what is appropriate care at the end of life? It won't be a decision between doctors and patients and families, but with an added person or persons who will say "We will pay for that" or "We won't pay for that."
I think this is a case where some creative and provocative wording came back to bite. The concept is probably true, but it raised the ire of some because of its provocativeness, not because of its untruth.
I have to laugh at people who said, "Show me the words 'death panel' in the bill." Seriously, laugh out loud. Discourse has stooped so low as to do a concordance search. How silly can we be folks? Can we not deal in concepts and ideas? That surely is not too much, even for a public school graduate.