Many "believers" read their horoscopes daily, and think nothing of it, and actually defend it.
One of my daughters read her horoscope regularly. When I asked why, she responded "It's just a horoscope! It's for fun."
After letting her know newspaper horoscopes are fun and seem really harmless, I explained it's the tip of a very nasty iceberg that people shouldn't mess with.
She asked "do I have to stop?"
I think she's old enough to make that choice, so after being told to think about it and decide for herself, she kept reading it for a while and then finally quit.
It might seem silly to some, but that type of thing is one of the tiny pervasive things we're surrounded with that make the next step up much easier.