I would be ashamed and embarrassed to be in the Bible translation business for money. "The Bible even condemns that: For we are not as many, which corrupt (καπηλεύοντες, diluting to make money) the word of God" (2 Cor. 2:17). It's God's Word, not Man's, not ours to make money from.
God's business is to reach the world for Christ. In order to fulfill the Great Commission, missionary Bible translation is absolutely vital, but new English translations are not. In the copyright statement of our Japanese versions we say, "Anyone is permitted to print, post on Internet websites and include in software this text or portions of it. Changes may not be made to this translation without permission. Permission is not granted to profit monetarily from this translation."